Rogers and Salmon

Rogers’ model and diffusion and Salmon’s framework of e-tivities are two important ideas which I’ve been reflective upon in the last couple of weeks . Is there a correlation between these two models? From a learning perspective Rogers identifies different types of adopters which are present and need to be catered for when any innovation […]

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Salmon coins the word ‘e-tivity’ to describe ‘a framework for active and interactive learning’ (Salmon, 2002, p.1) which is done online. This framework comprises the following five stages are: Access and motivation Online socialization Information exchange Knowledge construction Development As found in other learning frameworks, these steps need to be taken as generalisations for learning. […]

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